Category Archives: Trade Show Exhibit

Renting or Buying Trade Show Exhibits: Pros and Cons

Are you planning for your next trade show? If so, then you’re likely busy deciding your trade show exhibits, giveaways, designs, etc. But have you decided whether you’ll buy your trade show booth or rent it? Seasonal trade show participants prefer to buy their own booths, while regular and active exhibitors choose to rent. The decision of buying or renting depends on many factors apart from the number of times you’re participating in a trade show. Let’s discuss the pros and cons of each Read more [...]

5 Ways to Revive Your Old Trade Show Exhibits

Have you been using the same outdated trade show exhibits year after year? Don’t you think it needs an update? Customer demand and preferences change with time and so do trade show trends. Using the old booth at every trade show isn’t very effective in today’s competitive environment. It’s one of the primary reasons for the declining number of lead generation.  To keep pace with the changing trends and to make your trade show exhibits both enticing again, an upgrade is necessary. Here Read more [...]

4 Ways to Attract Millennials to Your Trade Show Booth

To sell anything to your customers, you need to understand them. You need to figure out their preferences, likes/dislikes, social behaviour, etc. In short, you need to think like them and find out opportunities to attract them towards your product or service accordingly. The same applies to the Millennial generation, the newest target customers of many companies. According to Environics Analytics, Millennials accounted for about 27% of the total Canadian population in 2015. As you can see, Millennials Read more [...]

5 Shocking Facts for Canadians Exhibiting in USA

Planning to plunder the US market? Work at a Canadian company, which participates in a trade show in the USA? Allow us to bring forward laudable facts that can stun you. Union Labor is a Must For Almost all Trade Shows Every USA trade show needs you to use union labor. Surprising as it might be for all Toronto trade show clients who are exhibiting south of the Canadian border for the first time; the rule is neither flexible nor negotiable. While a few shows have rules of allowing you to Read more [...]

All about Shipping Exhibits to Trade Show Venue

Often exhibitors find themselves holding a trade show exhibit at a far off land. Then they have to get their entire trade show architecture shipped. Shipping inherently brings threats of small damages to big disasters. No one can expect their trade show exhibits to be shipped by the company in pristine condition. The prototype equipment might just roll off during transit. The truck carrying the exhibit might meet an accident. The carpet might be put in a pool of hydraulic oil, making it highly Read more [...]