7 Blogs to Read Before Going to a Trade Show

Trade Show Event
Did you know that trade show leads costs 38% less than compared to a phone lead. In fact, 83% of trade fair attendees have some type of purchasing power. It’s always wise to get tips from market leaders in order to have a successful trade show event. Here are some blogs that can do wonders for your event: Trade Show News Network – Enlightening people on trade show news since 1996, TSNN is the most consulted trade show event database on the internet. It entertains readers with data from Read more [...]

5 Common Trade Show Mistakes That Will Cost You Dearly

Trade Show Booth
Mistakes are part of everyday life, but some of them can cost you dearly. Thankfully, you can avoid five of the most common trade show mistakes that sadly, drag down entire performances time and again. Here are the five most common, and avoidable, trade show mistakes: Not setting objectives This is the number one most common mistake. Like with any other form of marketing, goals need to be clearly established and there needs to be objective metrics to measure success. Getting a booth, table Read more [...]

5 Quick Ways to Make Your Trade Show Booth Better

Trade Show Booth
Your trade show booth is an investment. Lots of labour, planning, budgeting and sweat, went into making your booth what it is. But sometimes this isn’t enough. If on trade show days you find that visitors aren’t converting into sales; or worse, no one is visiting at all, then some change is needed. Before spending a large amount of money completely redesigning your trade show booth, know that there are five inexpensive things you need to try first. Kiss the big table goodbye – Extra Read more [...]

Attractive Table Top Displays Can Make Your Booth Look Unique

Table Top Displays
Do you believe that big budgets only can make for great trade show booths? Well don’t; creativity and functionality in a display goes a long way. For a start-up business, competing in this area might be difficult. A start-up won’t have the pockets or the brand legacy of bigger businesses. Thankfully, there is a solution. Table top displays come in every size and they are highly customizable. Best of all, they are affordable. What Makes Table Top Displays So Remarkable? You don’t have Read more [...]

Why Didn’t That Attendee Stop at My Trade Show Booth

Trade Show Booth
Why isn’t she interested in my exhibits? Where exactly am I going wrong? What benefits is my competitor giving him over me? Your booth staff might be the best-looking ones in your entire squad, but in case you feel you have done half the job on the warfront, there is no one more in mirage than you. Even after all the heat and energy that you managed to shower down in the booth, there can be numerous reasons why people just stare and walk away from your booth. Your booth might look too boring. Read more [...]