Category Archives: Trade Show Exhibit

How to Use Digital Marketing to Promote Your Trade Show

Exhibiting at a trade show is an excellent way to make your presence felt in your industry. To make your trade show performance a success, you should focus on impactful exhibits and a strong marketing strategy. However, there is one more thing you should use effectively to drive more traffic to your booth. That important element is digital marketing through social media platforms. Social media has tremendous potential to engage consumers. According to one survey, internet users spend an average Read more [...]

The Ultimate Guide to Prepare for a Trade Show Exhibit

In a world ruled by digital technology, developing relationships in-person is still an effective marketing tool. Trade shows are important events for companies to reach out and connect with potential clients. This is also the perfect avenue for your business to maximize leads and traffic from their target audience. Therefore, you need to make sure that your exhibit will stand out by using the right equipment, designs, graphics and content. Some basic factors, which you must organize ahead of time, Read more [...]

8 Expert Tips to Attract More Traffic to Trade Show Exhibit Booths

Trade Shows are an excellent opportunity for small or big businesses to reach out to their targeted audience and create brand awareness. If you’re participating in a trade show, one of the major considerations is to chalk out a strategy that will bring enough traffic to the exhibit booth and justify your investment. This is because no matter how impeccable your exhibit displays and booth designs are, your exhibit participation can’t be a success if you’re unable to drive qualified traffic. An Read more [...]

Packaging and Shipping Your Trade Show Supplies

Trade shows are extremely time sensitive. You really need to be punctual with your trade show supplies. Your freight can be easily damaged or may even be delivered to the wrong location due to the time crunch. Keeping a few packaging tips in mind can help you save money and time and ensure a seamless delivery process. Here are a few things to remember. Packaging Your Materials Carefully Items which can be easily carried or taken with you mustn’t be shipped. The heavier your package Read more [...]